The Launch Effect: A WordPress Theme for Viral Launches

Installation Instructions

It's best to apply the Launch Effect theme to a fresh install of WordPress—and it's definitely not built as an add-on for an existing site (yet!). Once you're sure your WordPress install is running smoothly with the default theme you should be ready to roll:

New Install

1. Upload the Zip In your WordPress admin, go to Appearance > Themes. On that screen, click the tab that says, "Install Themes". In the menu directly below the tab, click "Upload". Upload the ZIP folder. Upon completion click "Activate". A Launch Effect menu should have appeared as the last menu group on the left.
2. Set Your Launch Page as your Homepage Go to Settings > Reading. Where it says, "Front page displays," choose "A static page," and select "Sign-Up" from the dropdown menu.
3. Start Designing! Now for the fun part! The Designer is now divided into three sections: Global Styles, Sign-Up Page, and Theme (premium only). That submenu is located directly under the giant Designer/Integrations/Stats tabs. The best way to get started here is to just start playing around and gaining an understanding of what selections affect which parts of the design. Good luck!
4. Check Your Stats To see who's signed up so far, go to Launch Effect > Stats.
5. If Image Uploads Aren't Working . . . This would be a permissions issue. Via FTP, edit the wp-content folder permissions to be 755. Important: Apply those permissions to the folder and to all of the folder contents. Upload something.
   
   If that still doesn't work, edit the wp-content folder and all of its contents to have the permissions 777. Upload something. Important: If it is now working, go back and edit the wp-content folder and all of its contents back to 755.

How to Update an Existing Install

1. Important Note! Because of a recent fix we made, you will have to respecify your font sizes. We're sorry about that!
2. Deactivate and Delete Old Theme Do not just overwrite your current version! In your WordPress admin, go to Appearance > Themes. On that screen, activate one of the other themes that is there, such as "Twenty Eleven". The "Twenty Eleven" theme will move to the Current Theme area, and the "Launch Effect" theme will move to the Available Themes area. Under the Launch Effect theme, click the link to delete the theme.
3. Upload the Zip Remaining on the Appearance > Themes screen, click the tab that says, "Install Themes". In the menu directly below the tab, click "Upload". Upload the ZIP folder for the new Launch Effect version. Upon completion click "Activate". A Launch Effect menu should have appeared as the last menu group on the left.
4. Set Your Launch Page as your Homepage Go to Settings > Reading. Where it says, "Front page displays," choose "A static page," and select "Sign-Up" from the dropdown menu.

Versions

Release Date	Version	Download	Changelog
4/03/2013	2.271Lite	zip [1mb]	Summary 2.271: Fix Facebook like bug Fix Facebook like button Fix CSV export txt
2/12/2013	2.26Lite	n/a	Summary Image background fix txt
1/17/2013	2.25Lite	n/a	Summary New features. New Auto-Responder shortcode! txt
1/15/2013	2.24Lite	n/a	Summary New features. New Auto-Responder Option! txt
1/11/2013	2.23Lite	n/a	Summary General bug fixes. txt
1/04/2013	2.22Lite	n/a	Summary Fix for WordPress 3.5's new WPDB requirements. txt
12/07/2012	2.21Lite	n/a	Summary Improvements to Speed, Stability, and SEO! Not yet optimized for WordPress version 3.5. txt
07/06/2012	2.2Lite	n/a	Summary Responsive and Mobile Optimized! txt
06/25/2012	2.192Lite	n/a	Summary IE7/IE8 Background/Logo Image Hotfix!!! txt
05/23/2012	2.191Lite	n/a	Summary Documentation update txt
05/09/2012	2.19Lite	n/a	Summary Eliminated remaining uses of short form PHP open tags txt
05/01/2012	2.18Lite	n/a	Summary Enable/Disable Returning User Tooltip Fix txt
04/27/2012	2.17Lite	n/a	Summary Stability Release txt
04/08/2012	2.16Lite	n/a	Summary Minor bug fix txt
04/06/2012	2.15Lite	n/a	Summary Campaign Monitor integration Stability fixes txt
02/23/2012	2.02Lite	n/a	Summary Aweber integration UI updates Stability fixes txt
12/23/2011	1.09	n/a	Summary MailChimp sync bug fix txt
12/22/2011	1.08	n/a	Summary Deeper MailChimp integration Ability to sync with MailChimp txt
11/17/2011	1.07F	n/a	Summary MailChimp integration w/ hot fix
11/17/2011	1.07	n/a	Summary MailChimp integration
10/19/2011	1.06	n/a	Summary Potential Conversion tracking issue for some users txt
9/27/2011	1.05	n/a	Summary Potential Conversion tracking issue for some users txt
9/23/2011	1.04	n/a	Summary Unique DB prefix fix Potential conversion tracking issue for some users txt
9/20/2011	1.03	n/a	txt
8/21/2011	1.0	n/a