Welcome to Launch Effect! Our latest blog post: Launch Effect 2.4 Released: Major Performance Enhancements!

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Installation Instructions

It's best to apply the Launch Effect theme to a fresh install of WordPress—and it's definitely not built as an add-on for an existing site (yet!). Once you're sure your WordPress install is running smoothly with the default theme you should be ready to roll:

New Install

  1. Upload the Zip In your WordPress admin, go to Appearance > Themes. On that screen, click the tab that says, "Install Themes". In the menu directly below the tab, click "Upload". Upload the ZIP folder. Upon completion click "Activate". A Launch Effect menu should have appeared as the last menu group on the left.
  2. Set Your Launch Page as your Homepage Go to Settings > Reading. Where it says, "Front page displays," choose "A static page," and select "Sign-Up" from the dropdown menu.
  3. Start Designing! Now for the fun part! The Designer is now divided into three sections: Global Styles, Sign-Up Page, and Theme (premium only). That submenu is located directly under the giant Designer/Integrations/Stats tabs. The best way to get started here is to just start playing around and gaining an understanding of what selections affect which parts of the design. Good luck!
  4. Check Your Stats To see who's signed up so far, go to Launch Effect > Stats.
  5. If Image Uploads Aren't Working . . . This would be a permissions issue. Via FTP, edit the wp-content folder permissions to be 755. Important: Apply those permissions to the folder and to all of the folder contents. Upload something.

    If that still doesn't work, edit the wp-content folder and all of its contents to have the permissions 777. Upload something. Important: If it is now working, go back and edit the wp-content folder and all of its contents back to 755.

How to Update an Existing Install

  1. Deactivate and Delete Old Theme Do not just overwrite your current version! In your WordPress admin, go to Appearance > Themes. On that screen, activate one of the other themes that is there, such as "Twenty Eleven". The "Twenty Eleven" theme will move to the Current Theme area, and the "Launch Effect" theme will move to the Available Themes area. Under the Launch Effect theme, click the link to delete the theme.
  2. Upload the Zip Remaining on the Appearance > Themes screen, click the tab that says, "Install Themes". In the menu directly below the tab, click "Upload". Upload the ZIP folder for the new Launch Effect version. Upon completion click "Activate". A Launch Effect menu should have appeared as the last menu group on the left.
  3. Set Your Launch Page as your Homepage Go to Settings > Reading. Where it says, "Front page displays," choose "A static page," and select "Sign-Up" from the dropdown menu.

Versions

Release Date Version Download Changelog
2/28/2014 2.41Lite zip [1.1mb] Summary
Major Fix: Designer Options were not accessible
2/7/2014 2.4Lite n/a Summary
Major code clean up and optimization!
Optimized dynamic css generation
New admin email notifications on signup
New upgrade routine for storing images in database
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11/7/2013 2.3Lite n/a Summary
Added simple CAPTCHA option
Fix Google Web Fonts not rendering
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8/19/2013 2.29Lite n/a Summary
WordPress 3.6 compatibility fixes
Added Instagram social media icon
Fix conversions not tracking on Firefox browsers
Fix Aweber sync
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5/24/2013 2.28Lite n/a Summary
General bug fixes
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4/03/2013 2.27Lite n/a Summary
Fix Facebook like bug
Fix Facebook like button
Fix CSV export
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2/12/2013 2.26Lite n/a Summary
Image background fix
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1/17/2013 2.25Lite n/a Summary
New features.
New Auto-Responder shortcode!
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1/15/2013 2.24Lite n/a Summary
New features.
New Auto-Responder Option!
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1/11/2013 2.23Lite n/a Summary
General bug fixes.

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1/04/2013 2.22Lite n/a Summary
Fix for WordPress 3.5's new WPDB requirements.

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12/07/2012 2.21Lite n/a Summary
Improvements to Speed, Stability, and SEO!
Not yet optimized for WordPress version 3.5.

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07/06/2012 2.2Lite n/a Summary
Responsive and Mobile Optimized!

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06/25/2012 2.192Lite n/a Summary
IE7/IE8 Background/Logo Image Hotfix!!!

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05/23/2012 2.191Lite n/a Summary
Documentation update

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05/09/2012 2.19Lite n/a Summary
Eliminated remaining uses of short form PHP open tags

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05/01/2012 2.18Lite n/a Summary
Enable/Disable Returning User Tooltip Fix

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04/27/2012 2.17Lite n/a Summary
Stability Release

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04/08/2012 2.16Lite n/a Summary
Minor bug fix

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04/06/2012 2.15Lite n/a Summary
Campaign Monitor integration
Stability fixes

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02/23/2012 2.02Lite n/a Summary
Aweber integration
UI updates
Stability fixes

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12/23/2011 1.09 n/a Summary
MailChimp sync bug fix

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12/22/2011 1.08 n/a Summary
Deeper MailChimp integration
Ability to sync with MailChimp

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11/17/2011 1.07F n/a Summary
MailChimp integration w/ hot fix
11/17/2011 1.07 n/a Summary
MailChimp integration
10/19/2011 1.06 n/a Summary
Potential Conversion tracking issue for some users

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9/27/2011 1.05 n/a Summary
Potential Conversion tracking issue for some users

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9/23/2011 1.04 n/a Summary
Unique DB prefix fix
Potential conversion tracking issue for some users

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9/20/2011 1.03 n/a txt
8/21/2011 1.0 n/a
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